Our customers are VIP: get up to 10% discount for your purchases with Kiwi points!
Our customers are VIP: get up to 10% discount for your purchases with Kiwi points!

uplay.it is a leading source of entertainment related to board, card, and party games, mainly aimed at families and passionate gamers.

The company has focused its efforts on achieving and maintaining the highest standards of professionalism, reliability, and quality assurance.

Founded in 2010 as an online store, and now the most specialized in this sector in Italy, uplay.it also started its own editorial line in 2011, publishing hundreds of titles during the years, both for the Italian and the foreign market, thus expanding its range of action, and creating innovative and dynamic products capable of offering long-term entertainment with a low and competitive purchase investment.

In addition to implementing refined game mechanics in its products, to satisfy both the finest palates and casual gamers, the company has always paid meticulous attention to to the aesthetic and production quality, thus becoming an internationally renowned and appreciated brand.

On www.uplayedizioni.com you can have a look at all the titles published for the Italian market.